Me, Jason Bourne (and you)
Email marketing is the Jason Bourne of online marketing: somebody’s always trying to kill it. It can’t be done.
Well, Jason Bourne and I have something in common. I’m a killer too, just with email marketing strategy as a Constant Contact Authorized Local Expert.
No, it doesn’t mean I have guns and knives and physical combat experience! That’s not what an email marketing strategist is all about. It’s about using the right tools and techniques to craft and deliver your email marketing campaigns.
When I was first introduced to Constant Contact I was simply overwhelmed and struggled trying to use the tool. It was difficult. I didn’t know where to start and so I didn’t use it, even though I was paying for it.
So, what about you? Have you ever had a tool that could be very useful in growing your business but it was too complicated to use? Well Constant Contact is not that complicated, especially when you have an expert like Lisa Ann Landry to hold your hand.
Despite various innovative ways of marketing including social media, mobile apps, digital marketing and so much more, email marketing still remains the number one way for businesses, organizations, & marketers to keep in touch with their consumers, members and clients.
Yet, we know that not everyone is a marketer and that not everyone has experience with email marketing. Would you like to learn How to Create Stand-Out Subject Lines and Creative Content in the Small Business Series: How to Conquer Email Marketing a Crash Course – Part 2
– Create engaging subject lines
– Research subject lines with an online tool to increase engagement
– Create calls to action to drive action
– Designing the body of your message
– Using video, pictures, and buttons
– Sharing on your social site
We will go through a series of discussions, activities and demonstration. Lisa Ann will show you exactly how easy it is to use your new account to help you produce engaging and effective emails, in less time but that produce actual results for your organization.
On July 22, 2017 Connecting in Atlanta and Paradigm Shifts Training and Development are hosting the Business Series: How to Conquer Email Marketing a Crash Course – Part 2. It is a few hours of immersion for you to focus on your business. Would you like to join me?
If so, please click the register button and I’ll send you all the information! Part 2
Lisa Ann Landry
Social Media Strategist